Paolo, what do you think is driving the surge of new freelancers in the market?

Why so many new freelancers on the market? It’s simple: the system is broken, and people are waking up to it. The traditional 9-to-5, climb-the-ladder, punch-in-punch-out mentality doesn’t make sense anymore, especially to younger generations. What we’re seeing is a mass exodus from rigid, outdated structures into a new frontier of work that’s built around freedom, flexibility, and autonomy. Freelancing isn’t just a trend—it’s a revolution in how people want to live and work.

Let’s break it down.

First, people crave control over their lives. In a world that’s becoming more unpredictable by the day—economically, socially, politically—traditional jobs no longer offer the stability they once promised. You can spend years at a company, only to be laid off in an instant. Freelancing gives people a sense of control, even in an uncertain world. It allows them to take ownership of their time, their projects, and their income. And that kind of autonomy? That’s priceless.

Second, technology has liberated us. You no longer have to be tied to an office, a desk, or a fixed location to work. The digital revolution has made it possible for people to collaborate, create, and produce from anywhere in the world. Why stay chained to a corporate job when you can work from home, a café, or a beach in Bali? Technology has empowered people to realize that they don’t have to live within the boundaries of a traditional work environment anymore. The tools are there—now it’s just a matter of using them.

Third, and this is huge, people are rejecting the old idea of success. Millennials and Gen Z especially are redefining what it means to “make it.” It’s not about the corner office, the big paycheck, or climbing the corporate ladder anymore. It’s about freedom, purpose, and fulfillment. These generations have watched their parents sacrifice their health, time, and happiness for jobs that ultimately didn’t deliver on the promise of security or satisfaction. They don’t want that life. They want to be in charge of their own destiny, to do work that matters to them, and freelancing offers that pathway.

And here’s something we can’t ignore: corporations have failed to adapt. The workplace as we know it hasn’t evolved fast enough to meet the needs of today’s workforce. Companies are still trying to force employees into boxes, into rigid structures, into this outdated idea of loyalty for loyalty’s sake. But freelancers? They’re saying, “No, thanks.” They’re choosing a path where they have the power to decide who they work for, what projects they take on, and how they balance their personal and professional lives. They’re no longer willing to sacrifice everything for a paycheck and a job title that may not even exist in five years.

Lastly, there’s the gig economy mentality. Platforms like Upwork, Fiverr, and even social media have made it easier than ever to connect clients with freelancers. The barriers to entry are low, and the rewards can be immediate. The gig economy has shown people that they can make money on their own terms, without having to commit to one employer or one career path. Freelancers can diversify their income, work on projects that align with their values, and build a portfolio that’s as unique as they are.

The flood of new freelancers isn’t just a market trend—it’s a cultural shift. It’s people refusing to be cogs in a machine, refusing to play by rules that don’t fit the reality of today’s world. It’s a rejection of the scarcity mindset that says, "You’re lucky to have a job." Instead, people are saying, "I’m in charge of my own life, my own work, my own future." And once you get a taste of that kind of freedom, there’s no going back.

So, why so many new freelancers? Because people are realizing that the old system is crumbling, and they’re choosing to build something better for themselves. Freelancing isn’t just about work—it’s about taking control, defining success on your own terms, and living a life that’s aligned with your values, not someone else’s profit margins. It’s a movement, and it’s only getting stronger.