Ask Paolo: A Direct Line to Visionary Insights | Xtroverso

12 Articles

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From Likes to Lawsuits: Why Clients’ Photos Demand Consent

by Paolo Maria Pavan

Q: Can I just post a picture of my happy customers on Instagram without asking them? " Not really. In the Netherlands, the law says a person owns their own photo. On top of that, GDPR treats it as per...

AUDIO DIGITAL ES IT LEGAL NL

Aug 29, 2025

Pictures That Carry Responsibilities: From Creativity to Compliance

by Paolo Maria Pavan

Q: If I hire a photographer for my company, do I really need to worry about GDPR? " Yes. If people can be recognized in the photos, it’s personal data. That means you need a clear contract (with GDPR ...

AUDIO DIGITAL ES IT LEGAL NL

Aug 27, 2025

Hidden Ads, Real Risks: What MSEs Must Know About Influencer Marketing

by Paolo Maria Pavan

Q: If I just give a free product to an influencer and they post about it, is that really considered advertising? "Yes. Even if you don’t pay them money, a free product is seen as a benefit. That means...

AUDIO DIGITAL ES IT LEGAL NL

Aug 25, 2025

Three Clauses That Turn a Dispute Into a Conversation

by Paolo Maria Pavan

Q: “Okay, but do these clauses really stop a fight from going to court?” "Not completely. They don’t block anyone from suing you. What they do is change the order of battle: first you try mediation, t...

AUDIO ES IT LEGAL NL

Aug 22, 2025

The Photo on Your Website Isn’t Free

by Paolo Maria Pavan

Q: I just grabbed a nice photo from Google for my website. It’s online, so it’s free, right? " No, it’s not free. That photo belongs to the person who took it. If you use it without permission, you ca...

DIGITAL ES IT LEGAL NL

Aug 21, 2025

Think Your Newsletter Is Harmless? Think Again,GDPR Disagrees

by Paolo Maria Pavan

The Illusion of “Innocent” Email Marketing Most micro and small businesses treat their newsletter strategy like a leftover, slapped together with a few clicks, then left running on autopilot. No harm,...

AUDIO ES GDPR IT LEGAL NL

Aug 6, 2025

GDPR Gets Smarter, Not Softer

by Paolo Maria Pavan

When GDPR came into force in 2018, it brought welcome clarity to a fragmented European privacy landscape. But it also dropped a regulatory boulder on the shoulders of SMEs. Uniform standards? Excellen...

AUDIO ES GDPR IT LEGAL NL

Aug 4, 2025

Client Didn’t Pay? Check Your Clause, Not Your Inbox

by Paolo Maria Pavan

Why vague payment terms make your invoice legally useless and how to fix it When a client doesn’t pay, the reflex is always the same: blame the client, blame the economy, blame the intern who sent the...

AUDIO COMPLIANCE ES IT LEGAL NL

Jul 28, 2025

Reading Your Employee’s Emails? Read This First or Risk the Fallout

by Paolo Maria Pavan

In the Age of Surveillance, the Law Still Demands Restraint Let’s set the scene. You’re an employer. You suspect one of your employees of leaking confidential information. Naturally, your first instin...

AUDIO ES IT LEGAL NL

Jul 23, 2025

Your Website Is Illegal and You Don’t Even Know It

by Paolo Maria Pavan

You built a site that looks sharp. Clean design, strong messaging, visibility on search. But what most entrepreneurs don’t realise is this: in legal terms, a beautiful website can still be a loaded we...

AUDIO ES IT LEGAL NL

Jul 21, 2025

The Contract You Never Signed Will Still Be Used Against You

by Paolo Maria Pavan

Welcome to the Court of “But We Agreed…” In business, a signature is not always needed to get you into trouble. Sometimes all it takes is a phone call, a nod on Zoom, or a “sure, let’s go” on WhatsApp...

ES IT LEGAL NL

Jul 14, 2025

Your T&Cs Are a Legal Time Bomb (And You Probably Copy-Pasted Them)

by Paolo Maria Pavan

If you run a small or medium-sized business in the Netherlands, you’ve probably done it, or at least thought about it: grabbing a set of Terms & Conditions (T&Cs) from another company, a template webs...

COMPLIANCE ES IT NL

Jul 7, 2025